InfoCepts helped a leading US fashion retailer realize $50M+ of new annual revenue potential through building a cloud-native sales intelligence solution that was rolled out in 46 countries.
Demand for online sales during the COVID-19 pandemic fueled rapid growth leading to a sudden surge in online retail sales. Our client wanted to expand its online business presence in Eastern Europe, Middle East/Asia, and APAC. They needed an ecommerce platform that would provide reliable sales insights for faster decisions and a seamless online shopping experience for all its consumers. InfoCepts developed a cloud hosted sales intelligence solution that provided near real-time, actionable insights to improve sales and revenue at speed.
Our client’s online expansion strategy required selecting the best-fit technology and solution that provided scalability, flexibility, and agility while addressing the below:
Through a collaborative, advisory-led approach, InfoCepts helped the client quickly solve its technology, data, and operational problems. In developing the roadmap for the global ecommerce rollout, workshops and technical discussions identified gaps in data elements, assessed business impact, and determined the modernization strategy.
Our team designed a cloud DevOps solution that empowered the client to go serverless and gain resource scalability. Seamless integration now causes data to flow directly from point-of-sale to the AWS platform. Serverless architecture transforms and places data into a traditional data lake and warehouse for exploration and assessment. Integrated BI reports and dashboards provide real-time insights and enable faster decision-making.
Solution highlights include:
About the Client
Our client is a global leader in the design and distribution of premium lifestyle products. It operates over 150 stores located in 56 countries. For more than 50 years, the company has enjoyed an iconic image and has a reputation for producing a broad range of high-quality products.
Industry
Retail
Business Functions
Retail Services
Service lines
Cloud and Big Data Analytics
Solutions
Modernize Data Platforms
Technologies
AWS, Lambda, Serverless, AWS DevOps, Python, Java, Redshift SQL, S3, EMR, Airflow, MicroStrategy
Geography
North America, Europe, APAC
Year of Deployment
2022
InfoCepts’ cloud-native solution includes reusable cloud pipelines and data platform optimization. An automation-first mindset resulted in improved operational efficiency and reduced costs for the client.
Key benefits delivered include:
InfoCepts’ solution helped our client discover new actionable insights, accelerate decisions based on sales intelligence, and provide an enriched experience for users and consumers alike.
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